Apple Unveils First-Ever Retail Store in India: Everything You Need to Know

Highlights

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• Apple has unveiled its first-ever Apple Store in India, located in Mumbai.
• The store is named Apple BKC and is located in the Jio World Drive Mall in Mumbai.
• The mall is owned by Reliance Industries, the parent company of Jio, India's largest telecom operator and a strategic partner of Apple.
• The store features a large glass facade with the Apple logo and showcases some of the company's products and services.
• The store will span over 20,000 square feet and will offer the full range of Apple products, accessories and services.
• It will also host Today at Apple sessions, which are free educational and creative workshops for customers to learn new skills and explore their passions.
• Apple fans in India have been waiting for a long time to experience the company's iconic retail stores in their own country.

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The wait is finally over, as Apple has officially unveiled its first-ever Apple Store in India, which is expected to open its doors in Mumbai later this month. The store, named Apple BKC, is located in the Jio World Drive Mall at the centre of the Mumbai Metropolitan Region. The mall is owned by Reliance Industries, the parent company of Jio, India's largest telecom operator and a strategic partner of Apple.

Apple shared a glimpse of the store on its website and social media platforms, with a message that says "Hello Mumbai". The store features a large glass facade with the Apple logo, and a barricade that showcases some of the company's products and services, such as the iPhone 13, Apple Watch Series 7, AirPods 3, Apple Music and Apple TV+.

According to reports, the store will span over 20,000 square feet and will offer the full range of Apple products, accessories and services. It will also host Today at Apple sessions, which are free educational and creative workshops for customers to learn new skills and explore their passions.

The store will also have a dedicated team of experts and specialists to help customers with their queries, purchases and support needs. Customers will be able to book appointments online or walk in to the store. The store will follow all the necessary health and safety protocols amid the COVID-19 pandemic, such as mandatory masks, social distancing and temperature checks.

Apple BKC is not the only retail store that the company is planning to open in India. Reports suggest that Apple is also working on its second store in New Delhi, which will be smaller in size and located in a high-end shopping mall. The exact location and opening date of the second store are not yet known.

Apple's entry into the Indian retail market is a significant milestone for the company, which has been expanding its presence and operations in the country in recent years. India is one of the fastest-growing smartphone markets in the world, with over 1.3 billion potential customers.

Apple has been increasing its local manufacturing capabilities in India, with partners such as Foxconn and Wistron producing various models of iPhones and iPads in the country. This has helped Apple reduce its import costs and offer more competitive prices to Indian consumers.

Apple has also been growing its online sales channels in India, with its own e-commerce platform that launched in 2020, as well as partnerships with leading online retailers such as Amazon and Flipkart. Apple also offers various financing options, trade-in programs and student discounts to make its products more affordable and accessible.

Apple's retail stores are expected to further boost its brand image and customer loyalty in India, as well as provide an immersive and interactive shopping experience that showcases its products and services. The stores will also help Apple reach out to new customers who may not be familiar with its ecosystem or value proposition.

Apple's retail stores are more than just places to buy products. They are also community hubs where people can connect, learn and create. With its first-ever retail store in India, Apple is bringing its vision of enriching lives through technology to one of the most vibrant and diverse markets in the world. Read more about Apple's retail store here.